Nestlé
Coordinate and maintain dozens of eCommerce sites for Nestlé across Latin America.
À propos du projet
Nestlé manages thousands of brands worldwide. In Latin America, several large-scale digital projects required precise technical coordination between development agencies, internal teams and infrastructure providers.
Le challenge
Simultaneously manage multiple multi-market eCommerce projects, ensuring communication between technical agencies, support teams and marketing teams — while maintaining code quality and SEO compliance.
Umbraco · Sitecore · SEO · eCommerce · Project Management
La solution
Cross-functional technical coordinator role: project lifecycle management, CMS (Umbraco, Sitecore) and SEO strategy alignment, mediation between support teams and development agencies.
We liaised between infrastructure teams and development agencies, analyzed each market’s needs, and implemented coherent CMS (Umbraco, Sitecore) and SEO strategies at regional scale. Systematic code review was integrated into the process.
Les résultats
Multiple eCommerce sites successfully deployed over 3 years. Detection of a critical bug in a Mexican web application, avoiding $75,000 in litigation costs.
Over 3 years of successful deployments across Latin America. Code auditing of a Mexican application identified a major bug before production — avoiding an estimated $75,000 dispute. A proactive coordination approach that transformed delivery quality and speed.
